Cytaclar launch · Sign-off sheet
12 items to confirm
by Nov 4
Nothing below is published until you approve it. Anything marked Change or Discuss, we will talk through together.
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Words we will publish
Top value proposition
"Your definitive study, designed once." Appears at the top of the homepage and in launch posts.
Positioning line
"A small, hands-on viral safety lab that reduces program risk before the definitive study, for the materials that don't fit a standard protocol."
Origin year
Sources show 1987 and 1990/1991. Which year, and which lab, do we cite?
"White-glove" service
What does it include, in plain terms?
Offers and limits
Regulatory guidance
What is included, who delivers it, and may we say it is free? We will not publish "free" until this is defined.
Risk assessments
Do we say Cytaclar can write them for sponsors? What is the usual deliverable?
Animal-derived materials
Confirm the list (collagen, gelatin, tissue, serum, plasma, wound care, blood) and any you do not accept.
Team and access
Number of scientists, whether sponsors can name their scientist, and typical response time.
Proof and permissions
Group-wide statistics
"10,000+ studies since 1990" is a Texcell group figure and will be labeled that way. OK?
Multi-spike results
Confirm "2+ viruses" and "<1 log10 difference" are current, with the published DOI.
Sponsor quotes
May we use two or three quotes, named or anonymous?
Event on Dec 3
Ribbon cutting details
Thu, Dec 3, 4:00 to 6:00 PM at the Frederick lab. Can guests enter the lab? Who cuts the ribbon? Guest cap?